Personalized pieces are ingrained into Vuitton’s DNA. With Louis Vuitton, a bag metamorphosed into an outlet personal to its creator-from explorer Pierre Savorgnan de Brazza to writers Ernest Hemingway and Françoise Sagan. The result is a modern- day strategist’s dream when it comes to omnipresent brand identity and this pursuit of difference is what attracted minds from various walks of life to the trunks. Up until this point, any initial on luggage could only be attributed to a bag’s owner but, in the spirit of recognition, the Vuitton family marked themselves permanently.
In 1896, son Georges Vuitton birthed the brand’s celebrated monogram canvas. From this point forward, Louis Vuitton was in the business of architecture-taking what we have accepted as standard, questioning where in fact we can poke holes and building something new that still pays homage to its inception.Īs competitors followed the suitcase’s lead, not-so-subtly mimicking the rectangular trunk blueprint, Vuitton and his sons worked to distinguish themselves further. Replacing rounded lips and odorous pig’s hide exteriors (used to waterproof contents) with the archetypal grey Trianon canvas and a at, stackable top, the prodigal teenager’s functional experiment became a historical staple. The luxury fashion and good house’s impressive approach dates back to its origin tale, wherein a 14-year-old Vuitton sought out a more convenient way to have his bags as travel companions trunks of the 1800s were not at their innovative prime. At the helm of this concept, however, was Louis Vuitton.Īt 167 years old, Louis Vuitton’s experience with radicalizing art and ideating brand monuments far surpasses that of startups “disrupting the narrative” of their fill-in-the-blank industries.
Art alliance has found its stride when it exists across likeminded mediums-fashion, music and even cuisine. Indya Moore and Tommy Hilfiger? Sign us up. The modern day “collab”-a marriage of entities that by virtue of being in the same sentence separated only by an “X” seeks to fold a new audience into a brand’s current list of disciples-has a laundry list of matches made. All bag photography by AM+PM Studio in Paris. From seasonal statement pieces like the Coussin and the Twist, to closet icons like the Neverfull and the Speedy, these LV bags will be a purchase you’ll never regret.Zeng Fanzhi's Artycapucines bag for Louis Vuitton. Whether you’re looking to invest in your very first luxury Louis Vuitton bag, or simply add a new colorway or silhouette to your ever-growing collection, we’ve pulled together an ultimate guide to the best styles to shop right now. And while luggage trunks are still a key part of Louis Vuitton’s repertoire, its leather goods offering has expanded far beyond the boxy silhouette (though we still love you, Petite Malle ).
Known for his skills as a master trunk maker, Louis Vuitton and his son Georges revolutionized the world of travel accessories in the early 1900s with their lavish, monogrammed trunks complete with an “unpickable” lock. Considering that the brand’s legacy dates back to 1837, these bags are clearly as timeless as it gets. Louis Vuitton bags are some of the most coveted by luxury fashion lovers-and for good reason.